Outsmart the Imitators: Crafting True Innovation for Real Impact
Innovation, a term that’s thrown around liberally – often is misunderstood and misapplied. To demonstrate the point, let’s talk about energy drinks, […]
Unlocking Collective Genius: The Power of an “Innovative Mindset”
Innovative thinking is a differentiator when it comes to your teams’ learning and development. Innovation isn’t just for creatives; it’s the cornerstone […]
Snack Attack: Health and Indulgence can Co-Exist If Done Right
Nowadays, the line between meals and snacks is increasingly blurred, especially among younger consumers who often prefer grazing over sitting down for […]
Beyond Chocolate, Strawberry, and Vanilla: Crafting a Future-Proof Strategy Through Innovation in F&B
The classics have always held their ground: chocolate, strawberry, and vanilla. These flavors are the pillars in categories like ice cream, flavored […]
Breaking Through Internal Barriers: How a Catalyst approach can Transform Innovation in Food & Beverage Manufacturing
Innovation in the F&B world, often feels like trying to solve an impossible puzzle, getting through the jungle of internal challenges. Think […]
Navigating Supply Chain Disruptions: Innovating for Resilience in the Food and Beverage Industry
In recent times, F&B industry has encountered unprecedented supply chain disruptions. From geopolitical tensions to climate change impacts and global health crises, […]
Cracking the Code: How F&B Brands Can Captivate Gen Z
In a marketplace buzzing with competition, capturing the attention of Gen Z has become the new battleground for food and beverage manufacturers. […]
The Art of Precision in Innovation: Why Targeting Everyone Means Reaching No One
In a world brimming with innovations at every corner, standing out is more than just a matter of creating something new; it’s […]
Brewing Success: The Value of Innovation Partnerships for Emerging Food & Beverage Brands
Hey there, fellow foodies and beverage buffs! Today, I want to discuss the value of innovation partnerships… and yes, I’m looking at […]
Crafting the Future: Why FMCG companies MUST have a Robust Innovation Strategy
In the hustling and bustling arena of the food and beverage industry, staying ahead isn’t just about keeping pace with today’s trends […]
Unleashing the Power of Co-Creation in Innovation
In today’s fast-paced and interconnected world, innovation is not just a solitary endeavor but a collaborative journey. Co-creation, the process of bringing […]
Savor The Future: My F&B Trend Predictions for 2024
For those of you who don’t know me, I am Seda, an F&B Innovation Catalyst with 20+ years experience in F&B industry. […]